Predator goes DIOR!

Predator goes DIOR!

Hardcore music fused with haute couture… Say what?!

High-end fashion label Dior has pushed extremes with their 2017-2018 winter campaign. Directed by eminent fashion photographer David Sims, this campaign shines with an authentic old-school ‘gabber’ ambience and, of course, is coupled up with a classic tune to match. Labelled #Intothenight, the video includes DJ Predator’s legendary 1995 release ‘Jiiieehaaaa’ (as Diss Reaction, alongside Ruffneck).

Check out the full campaign here: